whitepapers - webpower

are you mobile ready?

12-09-2012 - The rise of smartphones and tablets makes that people have the internet at their fingertips. Customers and prospects are now everywhere. Are you ready for the modern internet user?

Generating leads through smarter e-mail marketing communication

29-02-2012 - Every organization wants to increase its margins. One way to achieve this is to diminish your costs, another way is to increase your sales. The latter means that the sales pipeline must be flled constantly with high quality leads. An interview with Björn Forssell – international partner manager Web Power.

the synergy between email and social media

01-10-2010 - The rise of social media created a shift in the online landscape. Whereas email was basically the only medium used for online communication in the past decades, social media has risen up in the field of one-to-many communication.